Serene Raises £930K Pre-Seed to Advance AI-Powered Consumer Vulnerability Engine
Serene is developing an AI-powered consumer vulnerability engine that helps businesses detect distress early and provide targeted support to customers.
Company: Serene
Industry:Consumer Protection
Location: London, UK
Funding Details:
- Amount: £930K
- Round: Pre-Seed
- Lead Investor: Fuel Ventures
- Other Participants: NatWest Group, Oxford Seed Fund, and angel investors
What Serene Does:
Serene is developing an AI-powered consumer vulnerability engine that helps businesses detect distress early and provide targeted support to customers. By combining AI with behavioral insights, Serene enables companies to:
- Identify at-risk customers proactively
- Deliver tailored interventions to improve customer experience
- Ensure regulatory compliance for consumer protection
Planned Use of Funds:
- Expand product development and operations
- Enhance AI capabilities to refine vulnerability detection
Leadership:
- CEO & Founder: Savannah Price
Why It Matters:
As businesses face increasing scrutiny on consumer protection and ethical AI, Serene is pioneering an innovative solution that leverages AI for social impact, ensuring that vulnerable customers receive the support they need before crises escalate.
