Flam Raises $4.5M in Pre-Series A Funding to Expand AI-Driven Mixed Reality Publishing Platform
Flam is pioneering the integration of MR into mainstream advertising and content publication.
Company Name: Flam
Location: San Francisco, CA
Sector: Technology, Mixed Reality
Funding Details: Raised $4.5M in Pre-Series A funding. The investment round included Turbostart, Twin Ventures, Alphatron Capital, alongside angel investors and family offices. Existing backers such as Inventus Capital Partners, SVQ, and 9Unicorns also participated.
Purpose of Investment: To accelerate expansion into key international markets, including North America, Europe, and the MENA region.
Leadership: Led by CEO Mr. Shourya Agarwal.
"Our platform is dedicated to making MR accessible to the masses. Following the viral success of Britannia’s MR ad featuring Ranveer Singh, we’ve attracted interest from hundreds of global brands. Just like video ads, MR will become a permanent fixture in brand marketing strategies worldwide." - Shourya Agarwal.
Product: Flam is a premier AI-driven mixed reality (MR) publishing platform that transforms traditional media like print, OOH, TV, and digital advertisements into interactive MR content accessible via mobile cameras. This technology enhances consumer engagement by offering immersive experiences.
About Company: Flam is pioneering the integration of MR into mainstream advertising and content publication. The platform has successfully engaged global brands such as Britannia, Netflix, Wargaming, AJIO, Heeramandi, WPP, and Indian politician Shashi Tharoor, demonstrating the broad appeal and effectiveness of its technology.