Artificial Societies Raises $5.35M to Let You Test Your Product in a Simulated World

Artificial Societies helps companies understand social behaviors through AI-driven simulations.

Artificial Societies Raises $5.35M to Let You Test Your Product in a Simulated World
Source: Artificial Societies

Company: Artificial Societies
Location: London,UK
Industry: Market Simulation

Funding Details:

  • Amount: $5.35M total
    • Seed: $3.35M (Led by Point72 Ventures)
    • Pre-Seed: $2M (Angels from DeepMind, Strava, and Sequoia Scout)

Purpose of Investment:

  • Enhance simulation platform accuracy and prediction capabilities
  • Scale go-to-market strategy
  • Expand partnerships in market research, audience insights, and content testing

Leadership:

  • James He, Co-Founder
  • Patrick Sharpe, Co-Founder

Product:
Artificial Societies builds AS, a simulation engine that uses AI personas to mirror human social dynamics. The platform helps brands test how different groups may respond to messaging, creative, or product positioning—before launching to the real world.

About Company:
Rather than replacing humans, Artificial Societies helps companies understand them. By replicating social behaviors through AI-driven simulations, the platform offers a new lens for predicting market reactions, informing everything from ad campaigns to product strategy.